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Friday, September 05, 2008
April 2008
Comic Book Sales Figures

Comics Sold to North American Comics Shops as Reported by Diamond Comic Distributors
The Month in Review
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Secret Invasion #1 topped the charts in a month that was slightly ahead of the previous April overall, but slightly behind in the narrower categories.


 

Vital statistics
(All figures below are estimated)


One point on the Diamond chart equals 711 comics.

The Top 300 Comics sold 
6.71 million copies

(down 6% vs. same month previous year)
(up 11% vs. same month 5 years earlier)
(down 5% vs. same month 10 years earlier)

Category to date for year 
25.82 million copies

(-6% vs. previous year)

 

 



The Top 300 had sales worth
$21.45 million

(down 2% vs. same month previous year)
(up 28% over same month 5 years earlier)
(up 22% over same month 10 years earlier)

Category to date for year
$81.24 million
(down 5% vs. previous year)



The Top 100 Trade Paperbacks had sales worth
 $4.74 million

(down 7% vs. same month previous year)
(up 30% vs. same month 5 years earlier, comparing just the Top 50)

Category to date for year
$16.85 million
(down 1% vs. previous year)



Combined, those two categories were worth
$26.19 million

(down 3% vs. same month previous year)
(up 28% vs. same month 5 years earlier, comparing just the Top 50 TPBs)

Category to date for year
$98.45 million
(down 4% vs. previous year)



OVERALL
including all comics, trades, and magazines
Diamond had sales of
$36.74 million
(up 6% vs. same month 2006)
(up 38% vs. same month 5 years earlier)

Category to date for year
$135.04 million
(up 1% vs. previous year)

Estimated UK sales bring the month to $40.39 million

 

 

Aggregate totals across time

 

—John Jackson Miller

Market Shares

Share of Overall Units  
Marvel 44.16%
DC 30.26%
Dark Horse 6.13%
Image 3.60%
IDW 2.71%
Dynamic 2.22%
Wizard 1.13%
Viz 0.89%
Devil's Due 0.83%
Tokyopop 0.61%
Avatar 0.57%
Virgin 0.52%
Archie 0.51%
Random House 0.25%
Oni 0.22%
Boom 0.21%
Fantagraphics 0.17%
Gemstone 0.17%
Digital Manga 0.16%
Eaglemoss 0.08%
Other 4.62%
   
   
Share of Overall Dollars  
Marvel 39.78%
DC 27.22%
Dark Horse 8.05%
Image 3.97%
IDW 2.91%
Dynamic 1.80%
Viz 1.62%
Wizard 1.46%
Tokyopop 1.35%
Devil's Due 0.85%
Random House 0.70%
Fantagraphics 0.60%
Avatar 0.51%
Digital Manga 0.49%
Eaglemoss 0.44%
Gemstone 0.39%
Boom 0.39%
Virgin 0.39%
Archie 0.35%
Oni 0.34%
Other 6.38%
   
   
Items in Top 300  
Marvel 92
DC 86
Image 26
Dark Horse 24
IDW 24
Dynamic 11
Devil's Due 8
Zenescope 4
Avatar 3
Archie 2
Bongo 2
Boom 2
Dabel 2
Gemstone 2
Radical 2
Aardvark-Vanaheim 1
Abstract 1
Digital Webbing 1
Kenzer 1
Moonstone 1
Oni 1
Platinum 1
Slave Labor 1
Virgin 1
Viz 1
   
   
   
   
   
   
   
   
   
Share of Units in Top 300  
Marvel 49.34%
DC 32.45%
Dark Horse 5.41%
Image 3.29%
IDW 2.81%
Dynamic 2.44%
Devil's Due 0.81%
Avatar 0.59%
Zenescope 0.46%
Radical 0.34%
Aardvark-Vanaheim 0.25%
Bongo 0.24%
Dabel 0.22%
Abstract 0.21%
Virgin 0.21%
Archie 0.18%
Moonstone 0.13%
Gemstone 0.13%
Boom 0.12%
Platinum 0.08%
Oni 0.07%
Viz 0.07%
Kenzer 0.06%
Slave Labor 0.06%
Digital Webbing 0.05%
   
   
   
   
   
   
   
   
   
Share of Dollars in Top 300  
Marvel 50.29%
DC 30.85%
Dark Horse 5.21%
IDW 3.46%
Image 3.31%
Dynamic 2.36%
Devil's Due 1.02%
Avatar 0.66%
Zenescope 0.43%
Gemstone 0.32%
Dabel 0.23%
Abstract 0.23%
Aardvark-Vanaheim 0.23%
Bongo 0.22%
Virgin 0.19%
Boom 0.15%
Archie 0.12%
Viz 0.11%
Radical 0.11%
Kenzer 0.10%
Platinum 0.10%
Moonstone 0.08%
Slave Labor 0.07%
Oni 0.07%
Digital Webbing 0.06%
   
   
   
   
   
   
   
   
   
Dollar Share of Top 300 Comics & Top 100 TPBs  
Marvel 49.11%
DC 29.89%
Dark Horse 7.84%
Image 3.24%
IDW 2.95%
Dynamic 2.16%
Devil's Due 0.84%
Avatar 0.54%
Zenescope 0.35%
Bongo 0.28%
Viz 0.26%
Gemstone 0.26%
Boom 0.24%
Fantagraphics 0.21%
Dabel 0.19%
Abstract 0.19%
Aardvark-Vanaheim 0.19%
Archie 0.17%
Oni 0.17%
Valiant 0.17%
Virgin 0.16%
Radical 0.09%
Kenzer 0.08%
Platinum 0.08%
Moonstone 0.07%
Udon 0.06%
Astronauts in Trouble 0.06%
Slave Labor 0.06%
Tokyopop 0.05%
Digital Webbing 0.05%


Video Game Rentals Delivered

 

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  Comic-book Title Issue Price Publisher Est. sales
1 Secret Invasion 1 $3.99 Marvel 250,213
2 New Avengers 40 $2.99 Marvel 110,448
3 Dark Tower Long Road Home 2 $3.99 Marvel 103,008
4 Mighty Avengers 12 $2.99 Marvel 97,219
5 Uncanny X-Men 497 $2.99 Marvel 93,350
6 Hulk 3 $2.99 Marvel 92,468
7 Thor 8 $2.99 Marvel 91,963
8 Amazing Spider-Man 555 $2.99 Marvel 86,885
9 Justice League of America 20 $2.99 DC 85,789
10 X-Force 3 $2.99 Marvel 85,732
11 Buffy Vampire Slayer 13 $2.99 Dark Horse 83,563
12 Captain America 37 $2.99 Marvel 80,619
13 Justice Society of America 14