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Uncle Scrooge
Sales Figures

Average Total Paid Circulation as Reported in Postal Records, 1960-1998


  1960 1961 1962 1963 1964
Issue Statement appearing in: #34 Apr-Jun #38 June-Aug. #41 March #47 February #56 March
Date of filing: 10/1/60 10/1/61 10/1/62 9/27/63 9/28/64
Issues published during year: 4 4 6 6 6
Annual subscription price: $0.60 $0.60 $0.65 $0.65 $0.65
Cover price during year: $0.15 $0.15 $0.12 $0.12 $0.12
Total Copies PRINTED (avg): unlisted unlisted unlisted 428,900 502,759
Sales through DEALERS (avg): unlisted unlisted unlisted 296,255 333,558
Sales by SUBSCRIPTION (avg): unlisted unlisted 4,251 2,900 2,822
Total PAID circulation (avg): 1,040,543 853,928 unlisted 299,155 336,380
Samples by MAIL (avg): unlisted unlisted unlisted 781 714
Samples OUTSIDE mail (avg): unlisted unlisted unlisted 0 0
Total FREE circulation (avg):   unlisted unlisted 781 714
TOTAL DISTRIBUTION: unlisted unlisted unlisted 299,936 337,094
Copies not distributed (office):          
Copies not distributed (RETURNS): unlisted unlisted unlisted 128,937 165,665
Reported % Paid/Requested:          
% of RUN RETURNED: #DIV/0! #DIV/0! #DIV/0! 30.1% 33.0%
Copies existent: 0 0 4,251 299,936 337,094
SELL-THROUGH at RETAIL: #DIV/0! #DIV/0! #DIV/0! 69.7% 66.9%












  1965 1966 1967 1968 1969
Issue Statement appearing in: #62 March #68 March #73 February #79 February #85 February
Date of filing: 9/28/65 9/28/66 9/28/67 9/27/68 9/30/69
Issues published during year: 6 6 6 6 6
Annual subscription price: $0.65 $0.65 $0.65 $0.75 $1.00
Cover price during year: $0.12 $0.12 $0.12 $0.15 $0.15
Total Copies PRINTED (avg): 550,762 491,530 495,055 429,631 444,114
Sales through DEALERS (avg): 326,500 296,166 277,501 279,666 242,500
Sales by SUBSCRIPTION (avg): 4,425 1,350 1,400 1,294 1,202
Total PAID circulation (avg): 330,925 297,516 278,901 280,960 243,702
Samples by MAIL (avg): 905 528 591 499 594
Samples OUTSIDE mail (avg): 0 0 0 0 0
Total FREE circulation (avg): 905 528 591 499 594
TOTAL DISTRIBUTION: 331,830 298,044 279,492 281,459 244,296
Copies not distributed (office):          
Copies not distributed (RETURNS): 218,932 193,486 495,055 429,631 199,818
Reported % Paid/Requested:          
% of RUN RETURNED: 39.8% 39.4% 100.0% 100.0% 45.0%
Copies existent: 331,830 298,044 279,492 281,459 244,296
SELL-THROUGH at RETAIL: 60.1% 60.5% 56.3% 65.4% 54.9%












  1970 1971 1972 1973 1974
Issue Statement appearing in: #91 February #97 February Not in #103-5    
Date of filing: 9/30/70 9/30/71      
Issues published during year: 6 6      
Annual subscription price: $1.00 $1.00      
Cover price during year: $0.15 $0.15      
Total Copies PRINTED (avg): 401,762 339,830      
Sales through DEALERS (avg): 225,500 221,112      
Sales by SUBSCRIPTION (avg): 1,114 1,561      
Total PAID circulation (avg): 226,614 222,673      
Samples by MAIL (avg): 589 619      
Samples OUTSIDE mail (avg): 0 0      
Total FREE circulation (avg): 589 619      
TOTAL DISTRIBUTION: 227,203 223,292      
Copies not distributed (office): 0 298      
Copies not distributed (RETURNS): 174,559 116,240      
Reported % Paid/Requested:          
% of RUN RETURNED: 43.4% 34.2% #DIV/0! #DIV/0! #DIV/0!
Copies existent: 227,203 223,590 0 0 0
SELL-THROUGH at RETAIL: 56.4% 65.5% #DIV/0! #DIV/0! #DIV/0!












  1975 1976 1977 1978 1979
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  1980 1981 1982 1983 1984
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  1985 1986 1987 1988 1989
Issue Statement appearing in:     #226 May #234 May #242 April
Date of filing:     10/1/87 10/28/88 10/3/89
Issues published during year:     8 8 8
Annual subscription price:     $7.60 $7.60 $7.60
Cover price during year:     $0.95 $0.95 $0.95
Total Copies PRINTED (avg):     237,541 190,190 172,488
Sales through DEALERS (avg):     74,539 68,006 68,928
Sales by SUBSCRIPTION (avg):     4,396 6,076 5,627
Total PAID circulation (avg):     78,935 74,092 74,055
Samples by MAIL (avg):     294 316 332
Samples OUTSIDE mail (avg):     0 0 0
Total FREE circulation (avg):     294 316 332
TOTAL DISTRIBUTION:     79,229 74,398 74,387
Copies not distributed (office):     2,108 2,243 3,524
Copies not distributed (RETURNS):     156,204 113,549 94,577
Reported % Paid/Requested:          
% of RUN RETURNED:     65.8% 59.7% 54.8%
Copies existent:     81,337 76,641 78,411
SELL-THROUGH at RETAIL:     33.2% 39.0% 42.9%












  1990 1991 1992 1993 1994
Issue Statement appearing in:   #261 December Not in #273, 277 #286 June #291 April
Date of filing:   10/1/91   9/9/93 9/28/94
Issues published during year:   12   6 6
Annual subscription price:   $18.00   $9.00 $9.00
Cover price during year:   $1.50   $1.50 $1.50
Total Copies PRINTED (avg):   162,127   160,425 118,180
Sales through DEALERS (avg):   54,037   154,884 112,528
Sales by SUBSCRIPTION (avg):   6,425   3,691 4,072
Total PAID circulation (avg):   60,462   158,775 116,600
Samples by MAIL (avg):   169   142 219
Samples OUTSIDE mail (avg):   0   0 0
Total FREE circulation (avg):   169   142 219
TOTAL DISTRIBUTION:   60,681   158,917 116,819
Copies not distributed (office):   6,456   1,508 1,361
Copies not distributed (RETURNS):   95,040   0 0
Reported % Paid/Requested:          
% of RUN RETURNED: #DIV/0! 58.6% #DIV/0! 0.0% 0.0%
Copies existent: 0 67,087 0 160,225 118,180
SELL-THROUGH at RETAIL: #DIV/0! 37.3% #DIV/0! 99.0% 98.7%












  1995 1996 1997 1998 1999
Issue Statement appearing in: #297 April #302 Feb. #308 Feb. #316 Feb  
Date of filing: 10/13/95 10/1/96 9/4/97 9/1/98  
Issues published during year: 6 6 6 12  
Annual subscription price: $9.00 $9.00 $12.00 $78.00  
Cover price during year: $1.50 $1.50 $2.00 $6.95  
Total Copies PRINTED (avg): 93,526 80,839 64,938 20,430  
Sales through DEALERS (avg): 75,990 36,689 30,121 8,397  
Sales by SUBSCRIPTION (avg): 4,245 4,363 3,847 2,158  
Total PAID circulation (avg): 80,235 41,052 33,968 10,555  
Samples by MAIL (avg): 15 15 20 23  
Samples OUTSIDE mail (avg): 224 224 224 224  
Total FREE circulation (avg): 239 239 244 247  
TOTAL DISTRIBUTION: 80,474 41,291 34,212 10,802  
Copies not distributed (office): 1,718 1,301 1,041 126  
Copies not distributed (RETURNS): 11,334 38,247 29,685 9,502  
Reported % Paid/Requested: 1 1 1 1  
% of RUN RETURNED: 12.1% 47.3% 45.7% 46.5%  
Copies existent: 82,192 42,592 35,253 10,928  
SELL-THROUGH at RETAIL: 85.8% 50.8% 52.3% 51.7%  












  2000 2001 2002 2003 2004
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  2005 2006 2007 2008 2009
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  2010 2011      
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Green year: Complete data




Orange year: Partial data




White year: Report needed




Gray year: Data doesn't exist




Pink year: Errors in data




Last updated:




February 9, 2012





Statement history:
    Notarized statements with only sales figures appeared in 1960 and 1961. In 1962, all of the Gold Key line only included subscription sales. Beginning in 1963, all categories were published. Statement ended in 1972 when Gold Key's subscription service ended. Gladstone restarted second-class subscriptions in 1987, and Disney continued them; Gladstone picked them up again in 1998. Statements have not been reported for any other years to date,





Find out more about comics and fiction from writer John Jackson Miller!