October 2020 Comics Sales Early Look
Comics and Graphic Novels Reordered by North American Comics Shops
Based on Reports from Diamond Comic Distributors
October 2020 has four shipping weeks, one fewer than October 2019, so the year-to-year comparison will be in 2019's favor. Beyond that, October 2019 delivered the best month in three years for the Direct Market, as comics shops ordered $56.35 million in comic books, graphic novels, and magazines from Diamond Comic Distributors. It was the fourth best month of the decade, also the first month to top $50 million in orders in exactly three years.
The estimated comics sales for the month will become available sometime in November 2020, likely in the second week or so. Follow @Comichron on Twitter to get the alert when the report becomes available. In the meantime, you can get a sense of what sales might be like from noting what products were most reordered by retailers.
Several weeks ago, retailers began placing advance reorders for items whose initial order deadlines had passed, but which had not yet released at the time the reorders were placed. These reorders, placed further out than regular reorders, tend to be more speculative in nature, as there is less certainty that stock will still be available. But they do give us the farthest-into-the-future look at potential sales. To see potential sales for this month, you generally want to look at the advance reorders placed from the month before.
Note that the listings mix hardcovers, softcovers, and comics together, and that they also rank items by dollars rather than units. Note, too, that advance reorder charts are ranked by retail dollars, so retailers' discounts have not yet been applied. There is no guarantee that these advance reorders will be filled. It's also likely that a lot of books in these lists won't synch up exactly with this month; reorders are placed all the time and reported weekly, while comics sales are reported monthly.
Advance reorders placed between September 7-13, 2020• Top advance-reordered October-shipping comic book:
Venom #27 3rd Printing Var (Marvel)
• Top advance-reordered softcover graphic novel:
Thor by Donny Cates TPB Vol. 1: Devourer King (Marvel)
A big week for Donny Cates as he had both the top advance-reordered comic book and the top advance-reordered graphic novel (as well as the top reordered comic book).
No hardcovers were in the charts this week.
Advance reorders placed between September 14-20, 2020• Top advance-reordered October-shipping comic book:
Amazing Spider-Man #50 Alex Ross Spider-Man Timeless Variant (Marvel)
Advance reorder charts will be posted here as soon as they are released. Stay tuned!
Click to skip down to the Reorders placed for issues shipping this month.
Reorders, by contrast, are orders for items that had already been released at the time of the order. In other words, these are the comics customers have been asking for, generally speaking; while deep discounts may also put titles on these lists, the charts are ranked by invoiced dollars, which is what retailers actually paid.
Reorder charts will be released weekly during the month. Stay tuned!
The true top sellers for the month will replace this page once they are released by Diamond.